How can celebrity estates help you connect with clients?

It’s been almost a month since iconic 007-star Roger Moore passed away. As well as playing one world’s most famous spies, Moore was also renowned for his charity work and will be greatly missed by generations of Bond fans.

Although sometimes devastating, the death of a celebrity can draw attention to the importance of writing a will, as well what can happen where later life is not adequately planned for.

Estate planning and its significance is a subject rarely covered in the media, so when such issues are brought to the public’s attention, it provides the perfect opportunity for you to engage with clients. People are far more likely to be researching later life planning when the issue is brought to their attention; it’s, therefore, essential to seize the chance to connect with them and demonstrate how your services could help.

Providing Will Writing and Probate professionals with a monthly pack of consumer-friendly articles, Editor Assist can help you easily and effectively attract more clients.

Whether it’s on your website, blog, in leaflets or the local press, the informative content provided by Editor Assist can demonstrate your expertise within the industry, encouraging clients to use your services.

You can see a snippet of one of our articles below:

Hitting our screens in 1973, Live and Let Die is remembered as one of the best-loved Bond films, and boasted an all-star lineup. Alongside Jane Seymour as Solitaire, Bernard Lee playing M and a soundtrack written by members of the Beatles, you’d think it would be difficult to deliver a memorable performance – yet one particular actor seemed to manage it.

Sadly passing away on the 23 May 2017, Sir Roger Moore was famous for being the longest serving Bond in the whole history of 007, stepping into the iconic role for seven films in total.

Off screen, he was well known for his charity and humanitarian work, which he considered his ‘greatest achievement’. After taking on the role of a goodwill ambassador for Unicef, Moore’s efforts were recognised in 2003 when he received a knighthood.

To download the full article or to find out how your business could benefit from Editor Assist, click here.

This article was submitted to be published by Editor Assist as part of their advertising agreement with Today’s Wills & Probate. The views expressed in this article are those of the submitter and not those of Today’s Wills & Probate.

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