Do you belong? (Will they, or won’t they?)

The Society of Will Writers (SWW) have introduced a “Code Compliant” mark that their members can use on their websites and other collateral, to show consumers they take quality and compliance standards seriously.

In an unregulated profession, it is a great advantage for will writers to self-regulate accordingly, and make their business stand out from the crowd for all the right reasons. Winning awards, becoming part of industry associations, and getting involved in your local community all go towards building effective brand awareness and reputation.

Do you have what it takes to display this new mark of approval on your website? Will this make the difference for will writing businesses? What other marks do you consider to be prestigious?



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